A little more than a month ago we met the Vice President of Global Events of a large American multinational company and we found that a major contributor to the success of the events is the B2B customer meetings.
By leveraging the Jifflenow meeting automation platform they could manage a large volume of meetings with key customers, prospects and partners. These meetings had a direct impact on their sales pipeline which in turn impacts revenue.
Scheduling, managing, and tracking of all B2B meetings across all types and sizes of events can be easily standardized based on a common platform across all business units’ marketing and sales functions.
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