Executive Briefing Centers have an undeniable influence on sales by enabling direct customer engagements, fostering relationships, and accelerating sales cycles.
With enterprises spending a large portion of their budgets on these facilities, it has become vital to curate everything between briefing requests and post-briefing analysis and follow-up.
In this white paper, you will learn:
- The challenges faced by briefing professionals
- How a large high-tech company transformed its briefing program
- Planning briefings to enhance customer experiences
- Simplifying workflows for large volumes of briefing visits
- Accurately analyzing and reporting the value of briefing programs